The term branding has long been relegated to companies, but today almost every individual has a personal brand. Not many of us have consciously cultivated these brands, but they exist nonetheless.
The question is no longer IF you have a personal brand, but if you choose to guide and cultivate the brand or to let it be defined on your behalf.
Here are five ways to build an awesome personal brand:
- Start thinking of yourself as a brand
What do you wish for people to associate with you when they think of your name? Once you understand how you wish your brand to be perceived, you can start to be much more strategic about your personal brand.
- Audit your online presence
Google yourself and setup alerts for your name on a regular basis. Cultivating a strong personal brand is just as much about being responsive to what is being said as it is about creating intellectual property.
- Secure a personal website
Having a personal website for yourself is one of the best ways to rank for your name on the search engines. It can consist of two to three pages with your resume, link to your social platforms and a brief bio.
- Be purposeful in what you share
Every tweet you send, every status update you make, every picture you share, contributes to your personal brand.
- Find ways to produce values
Find ways to add value to your audience by creating or curating content that’s in line with your brand.
If you want to find out more ways to create an awesome personal brand, do check out the source website: http://www.forbes.com/sites/shamahyder/2014/08/18/7-things-you-can-do-to-build-an-awesome-personal-brand/#65f5d8831274